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Business SA is proud to provide best practice digital advisory services to eligible members free of charge.


What is the small business Digital Champions Project?

The Small Business Digital Champions Project is an Australian Government initiative that aims to help small business improve their digital capabilities. In March 2019, 100 Australian small businesses were selected to receive a digital transformation, fifteen of which were then selected to become Digital Champions.  Click on the video opposite to see more.

how is Business SA involved?

Business SA is proud to have been selected as one of 15 industry associations funded to provide free digital advisory services to help small businesses improve their digital capabilities.  By providing digital support and advice in the form of workshops, one-on-one mentoring and access to digital tools and resources, industry associations, just like Business SA, will be able to highlight the impact of going digital and help businesses reach full potential.

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who is eligible?

Business SA Members with up to 19 full-time equivalent staff members can be involved.

Not a member? Click here to sign up


05 March 2020 - Increase Your Sales Through Immersive Digital Experiences

10:00am – 11:00am at Business SA

Join Ann-Marie Gil to discuss why businesses need to use immersive digital technologies to generate more sales.

The session will cover how to:

  • use the emerging trend of immersive digital technologies to increase your sales
  • provide digital experiences making your potential customers feel like they are actually at your premises – increasing the chance of them making a purchase
  • save time while increasing your sales by using these techniques

You will also see examples of immersive digital experiences including aerial videos and virtual tours to see how you can use them to boost your sales!

Speaker bio: Ann-Marie Gil, Principal Consultant, Business Success

Ann-Marie Gil has been working as a Digital Marketing Consultant for 11 years and recognises the need to use Digital Images to improve Marketing strategies to generate more sales.

In addition, she has assisted several hundred small businesses to improve their business processes, develop websites, online ads and social media to generate more sales. These businesses include Gyms, Real Estate Agents, Online stores, Retail Shops, Financial Planners, Beauty Salons, Art stores, Sporting Venues, Wholesalers, IT Consultants, Gift Shops, Plumbers, Builders, Interior Designers, Mortgage Consultants, Schools, Training Organisations, and others.

Ann-Marie Gil has also worked as a Contract Trainer in the areas of Business, Marketing, Management, Digital Marketing and Social Media Marketing.

Click HERE to book >

26 March 2020 - Social Media Messaging: Using Podcasting

08:30am – 01:00pm at Business SA


You’re invited to a special, half-day workshop with Steve Davis, official podcast partner of the Royal Adelaide Wine Show, and the palate behind the SA Drink Of The Week, which has been running for six years through the Adelaide Show Podcast.

The Social Media Messaging workshop has been created to help you refresh and reinvigorate your social media marketing content. This workshop if designed for food producers, winemakers, brewers and distillers who want to do social media marketing with flair while staying true to their passion, product, and people.

Steve is a seasoned marketer who has also spent many years in the media, helping to unlock stories (currently a regular on ABC Adelaide). As the principal of consultancy, Talked About Marketing, his workshop sessions blend media experience and marketing knowhow in an entertaining and rigorous way.

This will not be your standard social media marketing workshop. It won’t get bogged down in what buttons to push or filters to use, nor will it focus on how to make “cool” content that looks like every other producer in the marketplace.

Instead, this workshop has been designed for food producers, winemakers, brewers, and distillers, to help you rediscover why you are “worth talking about” and how to craft social media messaging that stays true to your calling.

From the Mollydooker Shake to the Coopers Roll, Steve Davis believes insights from Makers are the key to brands getting noticed, getting engagement, and building sales among consumers.

In this workshop you will:
• be guided through a self-audit of your online marketing to date
• discuss relevant, novel, and effective examples of social media marketing by other alcoholic beverage producers from the around the world
• start working with a human-centred, marketing framework that will help you see your brand and social media strategy refreshed
• Leave with an understanding of whether or not podcasting is a good fit for your social media marketing.

A special feature of this workshop will be a live demonstration of podcasting. With latest research showing one in five Australian consumers are now listening to podcasts each month and adopting the listening habit at a growth rate greater than the US counterparts, Steve will explain how you can benefit from this growth without even needing to produce your own show.

Click HERE to book >

To register, To register please use password: EPLE519



You must meet the below criteria to be eligible for the Project

Helping build small business digital capabilities




Website updates

Meet our Digital Advisory panel

As part of the project, Business SA has formed a Digital Advisory Panel.  Eligible members (FTE 1-19) will work with our team of digital advisors in workshops and mentoring sessions, helping owners and operators access digital tools and resources. address individual business needs.

Our Digital Advisory Panel consists of a panel of digital experts across a broad range of digital topics here to ensure each business receives specific advice tailored to meet their individual business needs.


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